CoinGecko: 21 of the top 50 global fashion brands have NFTs
According to a Jan. 15 post by CoinGecko on X, just under half of the world’s global fashion brands, including Adidas, Nike, and Puma, have NFT collections. This release comes at the same time the OpenSea CEO, in a Bloomberg interview, expressed the platform’s intention to develop the most compelling use cases for non-fungible tokens (NFTs) amidst a decline in trading volumes. Methodology: This study examined NFT collections launched by the global top 50 apparel brand s, based on Brandirectory’s 2023 market cap ranking and publicly available information, as of January 15, 2024. NFT collections used as mint pass and digital wearables were excluded. — CoinGecko (@coingecko) January 15, 2024 You might also like: Over 50% of tokens listed on CoinGecko since 2014 have died, data shows The study states that nine brand s have a sole NFT collection, while six have introduced two NFT collections each. Regarding the timeline, most fashion brand s initiated their inaug...